KONY 2012: A Viral Scam or What?

Recently, a documentary video by non-profit Invisible Children has gone viral, receiving millions of views on Vimeo and YouTube, as well as trending on Twitter. However, the video receive significant backlash by organizations and publications about the authenticity of Invisible Children.  Many people suggests that Invisible Children is an organization against Joseph Kony, the war criminal.

Visible Children, a Tumblr account to evaluate the legitimacy of KONY 2012 campaign. Some Reddit users also involved in the discussion abot the 30 minute documentary video, raising similar questions and pointing the lack of compliance in Invisible Children with the Better Business Bureau’s Wise Giving Alliance.

Do you remember when was the last time there were so many Facebook friends shared the same link? This is happening again today for KONY 2012 video.

As all the charitable giving, we need some individual researches to evaluate people’s comfort in an organization. You can search about what Visible Children and Invisible Children have written if you are interested to take your side in the campaign, which has been viral lately.

Have you research more before share the film?

Sorry, but the New iPad Isn’t That Great for Me

Is it just me or are we over expecting the new iPad? I think the new iPad looks as good as iPad 2. Unfortunately, that is because it looks exactly the same.  When you turn the device on, okay it is different. The screen is awesome, as well as the new chip, camera, and radios. All of them are good updates, but none of them are “fundamental different.”

Beside the new iPad, Apple also unveiled the new Apple TV, which is also similar with the predecessor, only with 1080p support.

Back to the iPad, Apple wasn’t even change the CPU. Instead of using the A6 chip, they use the A5X, which is a necessary update to run 3.1 million pixels with cinematic effects. I didn’t say that the A5X isn’t a new thing. It is better than the A5. But for me, these things are update or re-architecture, nothing new.

Most tablets manufacturers are trying to make their tablet different with the other, but why a benefit company like Apple doesn’t do it? Do you think Apple has lost their “Jobs’ touch”? Whatever it is, I miss the old Apple that always surprise me with their new stuffs.

Apple’s New Way to Own Your Living Room: iPad HD

Forget the rumors about Apple’s streaming TV service or their HDTV set. The real company’s plan for your living room is actually there, in the form of iPad. It is not only because iPad is a great web browser. From the first time launched, iPad is a great provider content with networks such as ABC and NBC for the full-length show.

Video isn’t the only growing aspect for the iPad. Game developers also notice it with the titles such as Infinite Blade 2, RAGE HD, and Grand Theft Auto is expanding iPad’s use among people. I know iPhone and Android also play a big part for mobile gaming, but the improved graphics on the tablet makes the developers think it is possible to make their non-console game.

The key part for iPad is the ability to bring the content from its small screen into HDTV. It is when Apple introduced the Apple TV2 with AirPlay to allow us to connect our iPhone and iPad into the Apple TV. If the future Apple TV features a higher quality video, I think iPad will still be the center of our entertainment. The implication is, iPad will control your living room whether for a remote control or for your games.

3 Brilliat Idea to Uniquely Use iPad

iPad is an excellent tool for business and we have seen it being used for a number of business. We should admit that iPad is helping us to meet our business goals in style. Let’s see how far the companies are using the tablet.

1. Point of Sale System

Mobile payment has become a new way for commercial things. iPad is a serious contender in this space. iPad based systems are coming out from everywhere. For example, just see the Zinneken waffle shop that uses the free iPad app ShopKeep as their system of choice.

2. Restaurant Menus

Why just installing iPad to manage your sales? Why don’t you install it right on the table? HubWorks Interactive has made it possible for people to make an in-store iPad ordering. You can see it on Buffalo Wild Wings stores.

3. Medical Records

While hospitals need their operational costs, why don’t we slash the expenses? A number of iPad apps have helped doctors to cut that cost and manage their data efficiently with an app such as DrChrono.

Actually, there are a lot more way to use iPad such as for in-flight entertainment, taxi screen, inventory trackers, and others. Let’s see who’ll start the business.

Maintain Your Customer Service in This Social Media Age

If you are responsible to manage your company’s Facebook  or Twitter pages, you must be familiar with something like responding your customer’s inquiries and to monitor all the pages.  But what are your actual needs in the trends of social media.

The existence of social media communities requires you to track your customer service metrics. Thankfully, it’ll help you to better understanding your customers with their service expectations. Maybe, it is the end of the traditional service level agreements (SLA)

Knowing your audience and understand their response expectations are particularly the key for social media channels. The public nature of the platforms will directly impact your brand. Use knowledge bases things to save your time and costs, and then make sure that your customer service teams are connected and communicating one another.

We must understand that we can’t totally control whether our consumers are satisfied with the social networks service. However, we can still control about how quick and personal we respond them. Make sure you respond each customer regardless of the channel they are using. Thoughtful manner will also be helpful to reflect positive things for your brand.